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WeWork Activation Types: What You Can Book

Book your activation here: https://app.recess.is/store/wework

Note: Booking dates are available more than 30 days in advance. All booking requests are subject to approval.

1. Item Distribution / Sampling

  • Purpose: Have WeWork’s Community Team feature your products throughout the WeWork space.
  • How it works:
    • The team will walk the space and visit member offices to distribute your products.
    • You’ll ship or deliver products for the on-site team to showcase during the event.
  • Marketing materials: Flyers, posters, and collateral are available to include as add-ons, but cannot be handed out separately — they must accompany a product.
    • You can provide an 8.5 x 11 creative that the community team can print and display during the activation.
  • Promo Included: Day-of member push notification/email.

Distribution Methods:

  • Member Cart drop-by: Products are handed out directly to members in their offices.
  • Common Area setup: A “take-one” display for members to grab items.

Notes:

  • Sample size limits may vary between small unrefrigerated samples vs. large/refrigerated items.
  • All creatives to be displayed/distributed are subject to WeWork’s approval.
  • Pricing: Varies by product and market.

WeWork Partner Buy Brand Pricing (per unit)

Note: Pricing varies by product and market (you can get final pricing by building your cart at https://app.recess.is/store/wework).

  • Food – $0.85
  • Beverage – $1.00
  • Other CPG (Health, Beauty, Pet Care, etc.) – $0.85
  • Promo items (Coupons, Messaging Cards, Swag, etc.) – $0.70
  • Assembly Fee – $0.50 (fee to assemble a bag w/ drinks & coupon before distributing to attendees)
  • Additional fee if products must be stored/served cold

2. On-Site Activation Space (10x10 Space) – $250

  • Purpose: Bring staff on-site to distribute products and directly engage with members.
  • Includes:
    • One table and a designated 10x10 space near the Community Check-in Desk.
    • You can bring swag, product, and/or flyers to hand out.
  • Restrictions:
    • You cannot sell products or offer services with this option.
    • Pour sampling is subject to WeWork approval — we’ll need to provide specific product details for review.
  • Promo Included: Day-of member push notification.

3. On-Site Selling – $100

  • Purpose: Sell your products directly at WeWork locations.
  • Includes:
    • Up to two reps stationed on-site.
    • A footprint not to exceed 6’x6’, near the Community Check-in Desk.
  • Promo Included: Day-of member push notification.

Note: All creative requires WeWork approval.

4. On-Site Services – $100

  • Purpose: Provide services (e.g., consultations, experiences) to members on-site.
  • Includes:
    • Two brand reps max.
    • A 6’x6’ designated space near the Community Check-in Desk.
  • Promo Included: Day-of member push notification.
  • Note: Subject to WeWork approval.

5. Lunch & Learn – $1,000

  • Purpose: Host a branded session with provided lunch and educational content.
  • Includes:
    • Brand provides a representative or presenter, event content, and food.
    • Event is offered to WeWork members who RSVP.
  • Promo Included: Market-wide member newsletter with RSVP CTA (provided and managed by the brand).
  • Note: Available only in select U.S. locations. All content and creative must be approved by WeWork.

How to book

Step-by-step booking guides: How to Book Item Distribution / Sampling from a WeWork Partner Page and How to Book On-Site Activation / 10x10 Space from a WeWork Partner Page.